F/G Agency
Visual Identity
Branding

When Fernanda Gallardo, a commercial photography
agency, changed owners, it needed a completely new
brand and communication platform to reflect the new
business direction.

F/G Agency was already a well-established name,
so U.I.WD. came on board to build the new brand.

The challenge was to update F/G’s look to reflect this curatorial evolution, without abandoning the familiarity of their existing visual identity.

Stationery and other print collateral were developed under the updated brand look.

Still photos: Diogo Narita
Website: www.fernandagallardo.com.br

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