Hype Beachwear
Campaign SS 2017
Creative Direction

Creative and Art direction for the Hype Beachwear
Caribbean Vibe’s Spring-Summer 2016 campaign,
shot by Bruna Castanheira.

Our roles:
/ Concept
/ Creative direction
/ Art Direction
/ Film Direction
/ Executive Production
/ Digital Design

Creative Direction: U.I.WD.
Photography: Bruna Castanheira
Styling: Marion & Heloisy Oliveira
Make up: Mel Freese
Model: Priscila Uchoa at Ford Models & Suelen Wonsowis at Mega Model
Photography Assistant: Natalia Mitie
Retouch: Helena Colliny

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